Compliance with California’s minimum recycled content presents challenges
On 1 January, 2022, California's minimum recycled content mandate for plastic beverage containers came into effect, contributing to the growing demand for recycled resins.
Brands have an essential role in contributing to increasing sustainability in the value chain.
Aside from having to comply with such mandates on recycled content for beverage containers, Steve Alexander, President and Chief Executive Officer at the Association of Plastics Recyclers (APR), highlighted brands are also the suppliers into the recycling chain. "They must act on design for recycling, participate in recycling programs, and connect with consumers", he remarked.
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