Attendees at the Plastics Recycling Conference delved into detailed discussions on the future of investments for secondary sortation, the importance of PCR market stability, collaborations in film recycling and more.
Steve Alexander, president and CEO of the Association of Plastic Recyclers, said brands need to adopt a more circular philosophy when it comes to their products. (The conference is produced by Resource Recycling, which is owned by APR.) Alexander said over the past decade, some have focused on new "gee-whiz" packaging materials at the expense of using materials that are proven to be recyclable — even as they continue to demand a consistent, cheap supply of postconsumer recycled content to meet internal sustainability goals or external regulations.