Become an APR Recycling Demand Champion
APR’s Recycling Demand Champions Program recognizes companies that commit to long-term use of recycled plastic, a critical “pull” factor for a healthy recycling system.
Demand Creates Value and Value Drives Recycling
Reliable, long-term demand for post-consumer recycled plastic (PCR) is critical for the recycling system to operate successfully. Without a reliable end-market, recyclers can’t cover the cost of sorting and processing used packaging and plastic, which could lead to reduced opportunities for recycling or entire programs being canceled. That is why APR publicly recognizes companies that commit to long-term use of PCR in packaging and products. It completes the cycle, and helps keep plastic waste out of landfills and the environment.